Bateriku took part in the International Conference on Quality & Innovation (ICQI) 2025 organised by SIRIM. This year’s theme, “Quality & Sustainability Through AI-Driven Innovation”, brings global experts together to discuss practical, sustainable, and quality-focused applications of AI in the modern era.
Beyond the exhibition booths, ICQI 2025 features keynote sessions by leaders in their respective fields. One of the speakers was YB Gobind Singh Deo, Minister of Digital. In his speech, he highlighted three core components that Malaysia is building to advance its position in AI: infrastructure, digital trust, and talent. He stated:
“Infrastructure anchors our readiness, digital trust fuels confidence and public participation, and talent propels our progress towards becoming a future-ready nation for all.”
4 pillars of ICQI 2025
AI Strategy
• How organisations plan and integrate AI into their workflows.
• The need to align intelligent automation with human expertise.
• Emphasis on using AI to support workers rather than replace them.
• Balancing automation with human judgment.
Strategic AI Integration and Responsible Workforce Transformation
• Using AI effectively while managing workforce changes.
• Reskilling, job transitions, and responsible deployment of intelligent systems.
• How AI shapes global industries and economic competitiveness.
AI Data: Quality and Innovation
• The importance of high-quality data to drive innovation and support sound decision-making.
• Discussions on system integrity, data governance, and analytics.
• How data influences growth and competitiveness.
AI Infrastructure
• The infrastructure behind AI, including cloud platforms, energy efficiency, and scalable architecture.
• Exploration of greener AI ecosystems that support sustainable economic goals.
• The need for innovation to build reliable and efficient AI infrastructure.
Bateriku’s booth at ICQI 2025
At ICQI 2025, Bateriku also set up a booth to showcase two of its in-house products: the Astra automotive battery and the Astra windshield wiper.
A Bateriku representative also held a pocket talk to brief visitors about the company’s operations. Amir Shazrin from Business Development team, used the main screen at the venue to highlight Bateriku’s offerings, which include:
- Astra automotive batteries
- Astra wipers
- Complete roadside assistance solutions
Astra batteries meet IEC 60095 standards
Astra batteries fit a wide range of vehicles. All 28 SKUs have passed IEC 60095 testing, which covers electrical performance, mechanical strength, and durability. These tests ensure the batteries perform well and remain safe in daily use.
- RM7,000 for death
- RM7,000 for permanent disability
- RM2,000 for funeral expenses
- RM500 for ambulance services
Each Astra battery purchase also includes one year of personal accident coverage. The protection offers:
Astra wipers built with quality materials from Korea
Astra wipers come in J-hook and push-button types to match different vehicles. They use high-quality silicone to clear water effectively, supported by technology sourced from Korea.
The wipers also feature an aerodynamic design to reduce vibration at higher speeds.
Bateriku offers nationwide services
Beyond selling batteries, Bateriku provides on-road assistance for emergencies. Five additional services are available:
- Tow truck service
- Flat tyre assistance
- Vehicle Locksmith
- Fuel Top-Up
- Jump start service
All services and product details are available at Bateriku.
